Well, text is King but photos or small icons can make it more understandable and easier to comprehend.
In the small tutorial that you can download by clicking HERE you can see the steps on how to upload a photo on the server and add it to your content.
Same applies for modules and translations through Joomlfish, just edit the right item.
I will post another tutorial soon on how to translate through Joomfish and how to create a new Joomla! custom html module
So stay tunned!